Texans enjoy one of the most competitive energy markets in the U.S., with over 70 retail electricity providers (REPs) competing for business. But that choice can be overwhelming, especially when rates, plans, and perks vary widely.
This 2026 guide helps cut through the noise. You’ll find a ranked overview of top Texas electricity companies, what sets them apart, and how to compare energy plans effectively. Whether you’re looking for the cheapest electricity, 100% renewable energy, or flexible contract options, we’ll walk you through what to know before switching.
Understanding the Texas Electricity Market
Texas operates on a deregulated energy system, meaning customers in most parts of the state can choose their electricity provider instead of being assigned one.
Utility companies like Oncor or CenterPoint maintain power lines and infrastructure in their service areas, but customers buy electricity through REPs offering competitive rates and plans. The Public Utility Commission of Texas (PUCT) oversees this market and sets rules that providers must follow.
Major metro areas like Houston and Dallas have dozens of plan options available. Understanding this structure is key to finding the right electricity service for your home or apartment.
How to Compare Electricity Plans
Not all electricity plans are created equal. The best plan for you depends on your budget, energy usage, contract preferences, and sustainability goals.
Here’s what to look for when comparing plans:
- Electricity rates per kilowatt-hour ( kWh): Look beyond the headline rate and check your expected usage (500, 1000, or 2000 kWh) to estimate your monthly bill.
- Plan type : Choose from fixed-rate, variable-rate, prepaid, or time-of-use plans based on your lifestyle and risk tolerance.
- Contract length : Some plans run month-to-month, while others require 12–36-month commitments with early termination fees.
- Electricity Facts Label ( EFL ): Always review the EFL for hidden charges, bill credits, and pricing structure.
- Green energy options : Many REPs offer renewable energy plans powered by Texas wind or solar.
- Bonus perks: Some plans include smart thermostat discounts, free nights or weekends, or bill credits based on usage.
Choosing the right electricity provider starts with identifying your energy needs, then matching them to the best plan type available.
2026’s Top Electric Companies in Texas
Below is a quick comparison of the best electricity companies in Texas, including plan highlights, customer satisfaction, and what makes each provider stand out.
|
Provider |
Best for |
Green energy |
Google rating |
Highlights |
|---|---|---|---|---|
|
TXU Energy |
Free Nights & Solar Days plans |
Yes |
⭐ 4.7 |
20+ years in the Texas market |
|
Reliant Energy |
Customer service, Google Nest integration |
Yes |
⭐ 4.3 |
Over 1.5M customers statewide |
|
Gexa Energy |
100% renewable energy plans |
Yes |
⭐ 4.7 |
Affordable green plans |
|
4Change Energy |
Low rates with charitable giving |
Yes |
⭐ 4.5 |
Donates 4% of profits to causes |
|
Payless Power |
No-deposit prepaid plans |
Partial |
⭐ 4.6 |
Same-day connection available |
|
Direct Energy |
Full plan variety |
Yes |
⭐ 4.2 |
National provider with local reach |
|
Green Mountain Energy |
Renewable pioneers |
Yes |
⭐ 3.9 |
Longtime leader in green energy |
|
Cirro Energy |
Simple fixed-rate plans |
No |
⭐ 3.6 |
Budget-friendly options |
|
Rhythm Energy |
Transparent pricing, green plans |
Yes |
⭐ 4.7 |
No hidden fees or gimmicks |
|
TriEagle Energy |
Low rates for high-usage homes |
Yes |
⭐ 4.1 |
Great for large households |
|
Discount Power |
Competitive fixed rates |
Yes |
⭐ 3.7 |
Backed by NRG Energy |
|
APG&E |
Personalized support |
Partial |
⭐ 4.3 |
Smaller company with loyal base |
|
Frontier Utilities |
Flexible contract options |
Yes |
⭐ 4.7 |
Known for seasonal rate deals |
Largest and Fastest-Growing Electricity Providers in Texas
When evaluating the best electricity companies, size and growth can signal stability, innovation, and customer trust. Reliant Energy and TXU Energy together serve over 2 million Texans, making them two of the most established and widely trusted electricity providers in the state.
At the same time, newer Texas electricity providers like Rhythm Energy, 4Change Energy, and Frontier Utilities are expanding quickly by offering competitive electricity rates, transparent energy plans, and strong customer satisfaction scores. These growing energy providers are attracting both homeowners and renters across Houston, Dallas, and other deregulated cities by focusing on renewable energy options, low-cost fixed-rate plans, and flexible contract terms.
Plan Types in the Texas Market
Understanding your plan type helps avoid surprises on your electricity bill. Here’s a quick breakdown:
- Fixed-rate plans : Locked-in rates that stay the same through your contract term, which is ideal for budgeting and long-term savings.
- Variable-rate plans : Rates change with the market month-to-month. These plans offer flexibility but can spike with demand.
- Time-of-use plans: Also known as “Free Nights” or “Weekends Free” plans, which is great if you can shift usage to off-peak hours.
- Prepaid plans: No credit check or deposit. You pay upfront and monitor daily usage. Payless Power is a leader here.
- Renewable energy plans : Wind- and solar-powered electricity for sustainability-minded customers. Gexa Energy and Green Mountain Energy specialize in this area.
Each plan type works best for specific lifestyles. Renters might prefer prepaid or month-to-month options, while homeowners may benefit from fixed-rate plans or long-term contracts.
What Texans Should Know Before Choosing an Electricity Plan
Choosing the best electricity plan in Texas means looking at more than just the lowest rates. With many Texas electricity providers operating in a deregulated energy market, it’s important to match your plan to your energy usage, lifestyle, and service area.
Here’s what to keep in mind when selecting a plan:
- Plan variety: Texans can choose from fixed-rate plans, month-to-month contracts, variable-rate plans, prepaid electricity plans, and 100% renewable energy options.
- New to the area: If you’ve just moved to a deregulated city, the state-run Power to Choose site offers a starting point, but platforms like Utilities Now provide deeper analysis based on real usage needs.
- Plan features vary by provider: Some light companies cater to renters with no-deposit or short-term plans. Others focus on long-term contracts that offer bill credits based on usage or bundled perks like smart thermostats.
- Read the Electricity Facts Label ( EFL ): Every electricity provider must include an EFL showing pricing by usage tier (typically 500, 1000, and 2000 kWh). Always compare these carefully; the cheapest electricity isn’t always the best value when hidden fees apply.
- Provider differences matter: Most leading Texas energy companies offer plans ranging from green energy plans to budget-friendly fixed rates for high-usage homes.
- Regulation and reliability: All retail electricity providers (REPs) must comply with standards from the Public Utility Commission of Texas (PUCT). Grid reliability and operations are managed by the Electric Reliability Council of Texas (ERCOT), ensuring stable electricity service across the state.
- Cost transparency is key: Before signing up, review your expected energy rate, contract terms, potential early termination fees, and projected monthly bill to find the best plan for your situation.
Tips for Lowering Your Monthly Electricity Bill
After choosing your electricity plan, there are still ways to cut monthly costs:
- Upgrade to energy-efficient appliances: ENERGY STAR-rated devices use less power.
- Install a smart thermostat: Helps manage heating and cooling more efficiently.
- Use high-energy appliances during off-peak hours: This is especially useful if you are on a time-of-use plan.
- Seal windows and doors: Reduce strain on your HVAC system during hot Texas summers.
- Monitor your kWh usage: Most providers offer usage dashboards and daily alerts.
These small changes can result in long-term savings, especially if you track usage regularly and adjust habits seasonally.
Making the Best Choice for Your Energy Needs
After exploring the best electricity companies in Texas, it’s clear that the right provider depends on what matters most to you — whether that’s low rates, renewable energy options, or special perks like free nights. With so many choices available, comparing plans based on your actual energy use and preferences can help you find the one that fits your household best.
FAQ About Texas Electricity
Below are some of the most common questions Texans have when navigating the electricity market, including how to estimate energy costs, find the lowest rates, and choose the right plan type based on your home’s energy usage and lifestyle.
What’s the difference between an REP and a utility company in Texas?
A REP, or retail electricity provider, sells you an electricity plan and handles billing. Your utility company, such as Oncor, maintains power lines, repairs outages, and delivers power to your home. You can’t choose your utility, but you can pick from dozens of Texas electricity companies in your service area.
What is the Electricity Facts Label ( EFL )?
The EFL breaks down pricing, usage tiers, fees, and terms for each plan. It’s the most important document for comparing apples to apples across providers.
How can I find the lowest electricity rates in Texas?
Look at rates at your expected usage level (500/1000/2000 kWh), read the EFL, and compare contract terms. Cheapest doesn’t always mean best; watch for bill credits or hidden fees.
How does the Power to Choose website compare to Utilities Now?
Power to Choose is the official state resource run by the PUCT, but it can be difficult to compare fine details like early termination fees, plan type, or customer reviews. Utilities Now analyzes electricity facts labels (EFLs) for clarity and helps you compare energy providers based on real-world needs like energy usage, plan options, and green energy availability.
Are prepaid plans more expensive?
They can be slightly higher per kWh, but they offer flexibility and no deposits. Prepaid electricity is a good option for renters, short-term residents, or those managing tight budgets.
Are there special plans for renters or short-term residents?
Yes. Many Texas electricity providers offer month-to-month or prepaid electricity plans with no long-term contracts. These are ideal for renters, college students, or people in temporary housing who want flexibility and no deposit requirements. Payless Power is a leading option in this space.
How can I avoid hidden charges in my electricity plan ?
Always read the EFL (Electricity Facts Label) to see the real pricing structure. Pay attention to minimum usage requirements, bill credits, and what happens if your kWh usage falls outside the advertised tier. Understanding these factors will help you avoid unexpected spikes in your monthly bill.
Is green energy reliable in Texas?
Yes. Texas leads the nation in wind energy production. Providers like Green Mountain Energy, Gexa, and Rhythm Energy offer 100% renewable energy plans with dependable service.